2026-10-29

Brand facts

Confirm the facts AI answers should repeat about your brand, get Organization JSON-LD built from them, and see where your site disagrees.

A new page under AI Visibility keeps one confirmed version of your brand's facts.

  • Proposals come from the last site audit for free, or from an AI reading of your homepage and up to four about or contact pages (paid, see the pricing table). Nothing counts until you confirm it.
  • Organization JSON-LD is built from the confirmed facts, ready to paste.
  • Each audit compares the facts with your structured data and copyright line, and checks that a name marked easy to confuse is explained on the homepage.
  • Profile links (sameAs) on well-known sites are opened once to see whether they still exist.
  • Spellings of your brand that AI answers used at least twice can be added as aliases in one click.
  • The MCP tool get_brand_facts gives agents the confirmed facts.