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Skills

The agent's capability catalog — and where each capability actually runs.

AI Growth Agent → Skills is the catalog of what the agent ecosystem can do — and, for each skill, where it runs: a scheduled job, an agent conversation, a dedicated dashboard page, or an MCP tool.

Why "where it runs" matters

The agent's skills are not all chat commands. Each capability in the catalog points at its real home:

EntryMeaningExample
scheduleRuns automatically on the worker cronweekly analysis
chatAvailable in the agent conversationdiagnosis questions
pageLives on a dedicated dashboard pagecompetitor gap, citation analysis, content gap, audit
mcpExposed as an MCP tool for your coding agentscontent brief generation, SEO plan generation

The catalog keeps the mental model honest: "generate a brief" is an MCP tool (your AI editor can call it), "run the weekly analysis" is a schedule (you don't have to ask), and "compare with competitors" is a page with the full visual analysis.

The catalog

The current skill set:

  • Weekly report (schedule) — the Monday analysis with ranked recommendations.
  • Growth chat (chat) — diagnosis and planning conversations, answered from a grounded data snapshot.
  • Content brief (mcp) — generate_content_brief for the content gap you choose.
  • SEO plan (mcp) — generate_seo_plan: a prioritized plan combining GEO + SEO + content + technical findings; on demand via MCP, not on a schedule.
  • Competitor gap / citation analysis / content gap / audit (page) — the deep-dive dashboards the agent reads from.

Each catalog entry links straight to its home, so the page doubles as a navigation shortcut into the agent ecosystem.

For developers

The mcp entries map 1:1 to tools in the MCP Tools Reference. If you connect Claude Code, Codex or OpenCode to your workspace, those tools run the same underlying engine functions the product uses (brief generation, SEO plan, competitor discovery) — chat conversations use a grounded snapshot of the same data rather than calling the tools interactively.

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